Scott Degraffenreid has used social network analysis to create a powerful array of processes and strategies for overcoming business'
most persistent challenges.
1 - How do you acquire customers economically and consistently?
The referral marketing strategy known
as the N.U.D.E. Model is guaranteed to, at least, triple your referral customer base.
2 - How do you keep customers?
Very simply, loyalty is the default condition. Customers are more like barnacles than butterflies. The answer then lies
in understanding clearly and specifically why customers leave. Scott has uncovered the 2 core drivers that account for over
80% of all voluntary attrition. This can allow your business to expand exponentially.
3 - What is the key to phenomenal
productivity?
It has been said: “Gratitude is the source of abundance.” Scott says: “Acknowledgment is the voice of gratitude!”
Being able to express and accept acknowledgment is the most important factor in driving performance.
The Acknowledgment
T.R.A.I.L. shows business leaders and managers how to communicate powerfully in the 5 languages of acknowledgement (Trust, Respect,
Appreciation, Interest, and Listening). This 3-hour seminar has increased productivity in a wide range of organizations by as
much as 500%.
Scott has developed many other processes, strategies and insights for resolving chronic business issues and enhancing
performance. These tools are scalable for companies from 1 to 1 million employees.
Why do customers act like they do and what do they really want from you?
Social Network Analysis brings the patterns of human behavior into clear and actionable focus. Scott specializes in unraveling
the complex patterns that underlie all business effectiveness which makes the difference between soaring profits and dismal returns.