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	<title>ScottDegraffenreid</title>
	<link>http://www.necessarymeasures.biz/necessarymeasures_028.htm</link>
	<description>Scott Degraffenreid is known for his ability to study business situations and develop powerful, effective methods.  He says "Everyone deserves a winnable game worth playing!"  He is highly effective in employee retention, referral marketing, process and sequence, attrition issues, and business consulting.</description>
	<pubDate>Thu, 03 Sep 2009 22:46:08 GMT</pubDate>
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		<title>ScottDegraffenreid</title>
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		<title>Scott Degraffenreid, Social Network Architect</title>
		<description><![CDATA[<DIV>&nbsp;&nbsp;&nbsp;&nbsp; Scott Degraffenreid is a <A href="about:title sna">Social Network Analyst</A> who brings a wealth of knowledge in the areas of business referrals, retention and recruiting.&nbsp; He describes himself as follows:&nbsp; “All you need to know is that I’m geekier than a sack of slide rules and I can complicate a glass of water.”&nbsp; </DIV>  <DIV><BR>&nbsp;&nbsp;&nbsp;&nbsp; <A href="about:title Millennials">Millennials</A>, the people born between 1982 and 2001, are one of Scott's biggest interest.&nbsp; He's spent years understanding and working with employers, parents, teachers and Millennials as this generation is incorporated into the adult population.</DIV>  <DIV>&nbsp;</DIV>  <DIV>&nbsp;&nbsp;&nbsp;&nbsp; He wrote the book <A href="about:title ReferralMarketingBook">“Embracing the N.U.D.E. Model, The New Art &amp; Science of Referral Marketing”</A> where he explains why traditional marketing is no longer as effective and how almost any business can more than triple referrals with little costs and minimal effort.&nbsp; He has consulted a wide variety of start-up and existing companies in reaching the tipping point of viral marketing with excellent results.</DIV>]]></description>
		<link>http://www.necessarymeasures.biz/necessarymeasures_028.htm</link>
		<pubDate>Thu, 03 Sep 2009 22:46:08 GMT</pubDate>
		<author>Scott Degraffenreid and Donna Blandford</author>
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