<?xml version="1.0" encoding="iso-8859-1" ?>
<rss version="2.0">
<channel>
	<title>ReferralMarketing2</title>
	<link>http://www.necessarymeasures.biz/necessarymeasures_010.htm</link>
	<description>Scott Degraffenreid is known for his ability to study business situations and develop powerful, effective methods.  He says "Everyone deserves a winnable game worth playing!"  He is highly effective in employee retention, referral marketing, process and sequence, attrition issues, and business consulting.</description>
	<pubDate>Thu, 03 Sep 2009 22:45:22 GMT</pubDate>
	<generator>Web Easy by Avanquest Software</generator>
	<image>
		<title>ReferralMarketing2</title>
		<link>http://www.necessarymeasures.biz/necessarymeasures_010.htm</link>
		<url>http://www.necessarymeasures.biz/nm.jpg</url>
	</image>

	<item>
		<title>Case Study #1</title>
		<description>A website optimization and web-hosting service has been able to discontinue all traditional marketing in favor of exclusively word-of-mouth strategies.  Additionally, due to increased demand and popularity, they have been able to add an on-line book service that added 10 new authors in just one week.</description>
		<link>necessarymeasures_011.htm</link>
		<pubDate>Thu, 03 Sep 2009 22:45:22 GMT</pubDate>
		<author>Scott Degraffenreid and Donna Blandford</author>
		<guid>necessarymeasures_011.htm#1</guid>
	</item>
	<item>
		<title>Case Study #3</title>
		<description>A leading-edge alternative health care device for treating various critical conditions is not only not advertised but also not visible to the public in any way.  The company has no website, brochures, or even business cards.  They are not even listed in the phone book.  Despite all this, using exclusively word-of-mouth marketing, they have been able to triple their business in less than one year and are booked continuously many months in advance.  People travel from all over the United States and the world to a remote location, over 2 hours from a major airport to utilize this device. </description>
		<link>necessarymeasures_011.htm</link>
		<pubDate>Thu, 03 Sep 2009 22:45:22 GMT</pubDate>
		<author>Scott Degraffenreid and Donna Blandford</author>
		<guid>necessarymeasures_011.htm#2</guid>
	</item>
</channel>
</rss>
